Area of focus : Sport
Operate like a pro team.
Unify your digital systems, sharpen your pathways, grow your community.
Learn MoreHigh performance, off the field and in every arena.





Who BLOOM helps
Who We Are
BLOOM is a dynamic team of high performers dedicated to driving success for your business.
Meet Our TeamEvery business is unique. Each with its own set of strengths and resources. Our team is here to assist with project work or to guide you through the digital landscape.
No matter your goals or roadblocks, BLOOM will use their expertise to find solutions that are as unique as your business is.
What we do
We are System Specialists. CRM and Website Development with the aim of supercharging sales teams with smarter marketing. Discover More
As HubSpot Gold Partners, we know the platform inside out.
BLOOM builds HubSpot & Shopify websites that attract, convert & retain customers.
Show up in AI-generated answers, from ChatGPT to Gemini to Perplexity.
BLOOM Transitions build & optimise Shopify stores for ANZ businesses, with HubSpot integration, CRM setup & support.
Technical SEO and organic growth that moves real Google positions.
We review CRM setup, automation, reporting, integrations & workflows, then provide a clear action plan.
Area of focus : Sport
Unify your digital systems, sharpen your pathways, grow your community.
Learn MoreArea of focus : Corporate
Consolidate tools, bring clarity to complexity, align teams, accelerate outcomes.
Learn MoreResults
AI brand visibility
0 →18.98%
From a brand visibility score of zero across the major AI answer engines to 18.98% overall — 16.66% in ChatGPT, 18.05% in Gemini, 22.22% in Perplexity.
GROENZ · GROENZ case study
Search visibility
+71.4%
Overall search visibility at 38.64%, a 71.4% increase since BLOOM began work in early 2026. 74 keywords in Google's top 10, 63 in the top 3.
GROENZ · GROENZ case study
Online sales in one year
+1,500%
Shopify store and Google Ads, February 2024 to February 2025. Google Ads returned $7.04 for every dollar spent.
Unichem Havelock North · Unichem case study
★★★★★
“Lucy & the Bloom Team have been magnificent! Historical set up parameters, workflows and customisation has really bogged the company down in process. Net result, short cuts were being taken, our source of truth was inaccurate and other tools were being introduced to obtain & create accurate data & reports. Lucy & the Bloom team removed the rubble, and helped us realign the source of truth!”
★★★★★
“The team @ Bloom have been fantastic. I can't rave highly enough about the way they apply themselves and their get stuff done attitude. We've been really happy with the results, and how quickly they were able to turn it round for us on a tight timeframe!”
Learn + Explore
All articles
BLOOM went from 0.21% AI visibility to being named in Google AI Overview, with 9 keywords at no 1 and the most-cited URL in our category. Find out how.
Tineke Madgwick ·

From 0.21% to 11.59% AI visibility in nine weeks. See what BLOOM changed, what moved fastest, and what the month-two AEO data actually shows.
Tineke Madgwick ·

Learn how BLOOM's approach to HubSpot implementation focuses on building a strong foundation, ensuring teams understand the system for long-term success.
Lucy Strack ·